Streamlining E-Commerce Affiliate Operations

Crafting a specialized BI Tool for enhanced affiliate marketing analytics.

E-CommerceIndustryBusiness Intelligence ApplicationCategoryCanadaLocation6 monthsDuration< 10 employeesTeam
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Data Processing Efficiency Improvement

40%

Reduction

User Engagement Increase

50%

Higher

Scalability Enhancement

300%

More data sources supported

Data Error Reduction

35%

Decrease

Report Generation Speed

100%

Faster

Dashboard Customization Flexibility

100%

Customizable

02 Business needs

Optimizing Affiliate Marketing Strategies

To sustain growth in the competitive e-commerce landscape, our client, a leader in Canadian affiliate marketing, recognized the need to revolutionize their data analytics and operational capabilities.

  • Transition from basic tools to a bespoke CRM and analytics platform, allowing for efficient management of their extensive affiliate network.
  • Develop a user-friendly UI/UX that caters to handling a high volume of transactions and complex product arrays.
  • Implement a robust solution tailored to affiliate marketing, ensuring enhanced user experience and industry-specific analytics.
  • Scale operations beyond the limitations of Excel and Microsoft Power BI, to support a vast and growing array of e-commerce products and leads.

Tailored Analytical Empowerment

Addressing the core challenge of processing a massive volume of transactions, Busyrebel and the client embarked on a journey to create a custom CRM and BI tool. This platform was designed to overcome the inefficiencies of generic analytics tools, providing the specificity and scalability needed for the client’s unique market position and operational demands.

03 Project Tech Stack
Our project's architecture was meticulously crafted, integrating a diverse array of advanced technologies, frameworks, and services to forge a high-performing, scalable BI tool that aligns with the unique demands of affiliate marketing analytics.
Our project's architecture was meticulously crafted, integrating a diverse array of advanced technologies, frameworks, and services to forge a high-performing, scalable BI tool that aligns with the unique demands of affiliate marketing analytics.
Our project's architecture was meticulously crafted, integrating a diverse array of advanced technologies, frameworks, and services to forge a high-performing, scalable BI tool that aligns with the unique demands of affiliate marketing analytics.
Our project's architecture was meticulously crafted, integrating a diverse array of advanced technologies, frameworks, and services to forge a high-performing, scalable BI tool that aligns with the unique demands of affiliate marketing analytics.
Our project's architecture was meticulously crafted, integrating a diverse array of advanced technologies, frameworks, and services to forge a high-performing, scalable BI tool that aligns with the unique demands of affiliate marketing analytics.
Our project's architecture was meticulously crafted, integrating a diverse array of advanced technologies, frameworks, and services to forge a high-performing, scalable BI tool that aligns with the unique demands of affiliate marketing analytics.
Our project's architecture was meticulously crafted, integrating a diverse array of advanced technologies, frameworks, and services to forge a high-performing, scalable BI tool that aligns with the unique demands of affiliate marketing analytics.
TypeScript

TypeScript

React

React

Tailwind

Tailwind

Apexcharts.js

Apexcharts.js

Vite

Vite

Docker

Docker

Day.js

Day.js

Vitest

Vitest

React Hook Form

React Hook Form

React Router

React Router

Playwright

Playwright

Ruby

Ruby

Rails

Rails

MongoDB

MongoDB

Sidekiq

Sidekiq

GraphQL

GraphQL

TrailBlazer

TrailBlazer

Redis

Redis

Nginx

Nginx

Apache kafka

Apache kafka

AirFlow

AirFlow

Pyton

Pyton

Apache Spark

Apache Spark

Hadoop

Hadoop

MongoDB

MongoDB

ClickHouse

ClickHouse

Digital Ocean Droplets

Digital Ocean Droplets

Elasticsearch

Elasticsearch

Jenkins

Jenkins

GitLab

GitLab

Kubernetes

Kubernetes

Ansible

Ansible

Prometheus

Prometheus

Grafana

Grafana

TensorFlow

TensorFlow

PyTorch

PyTorch

Comprehend

Comprehend

Quiskit

Quiskit

SageMaker

SageMaker

TypeScript

TypeScript

React

React

Tailwind

Tailwind

Apexcharts.js

Apexcharts.js

Vite

Vite

Docker

Docker

Day.js

Day.js

Vitest

Vitest

React Hook Form

React Hook Form

React Router

React Router

Playwright

Playwright

Ruby

Ruby

Rails

Rails

MongoDB

MongoDB

Sidekiq

Sidekiq

GraphQL

GraphQL

TrailBlazer

TrailBlazer

Redis

Redis

Nginx

Nginx

Apache kafka

Apache kafka

AirFlow

AirFlow

Pyton

Pyton

Apache Spark

Apache Spark

Hadoop

Hadoop

MongoDB

MongoDB

ClickHouse

ClickHouse

Digital Ocean Droplets

Digital Ocean Droplets

Elasticsearch

Elasticsearch

Jenkins

Jenkins

GitLab

GitLab

Kubernetes

Kubernetes

Ansible

Ansible

Prometheus

Prometheus

Grafana

Grafana

TensorFlow

TensorFlow

PyTorch

PyTorch

Comprehend

Comprehend

Quiskit

Quiskit

SageMaker

SageMaker

TypeScript

TypeScript

React

React

Tailwind

Tailwind

Apexcharts.js

Apexcharts.js

Vite

Vite

Docker

Docker

Day.js

Day.js

Vitest

Vitest

React Hook Form

React Hook Form

React Router

React Router

Playwright

Playwright

TypeScript

TypeScript

React

React

Tailwind

Tailwind

Apexcharts.js

Apexcharts.js

Vite

Vite

Docker

Docker

Day.js

Day.js

Vitest

Vitest

React Hook Form

React Hook Form

React Router

React Router

Playwright

Playwright

Ruby

Ruby

Rails

Rails

MongoDB

MongoDB

Sidekiq

Sidekiq

GraphQL

GraphQL

TrailBlazer

TrailBlazer

Redis

Redis

Nginx

Nginx

Apache kafka

Apache kafka

AirFlow

AirFlow

Docker

Docker

Pyton

Pyton

Apache Spark

Apache Spark

Hadoop

Hadoop

MongoDB

MongoDB

ClickHouse

ClickHouse

Digital Ocean Droplets

Digital Ocean Droplets

Elasticsearch

Elasticsearch

Redis

Redis

Jenkins

Jenkins

GitLab

GitLab

Kubernetes

Kubernetes

Ansible

Ansible

Prometheus

Prometheus

Grafana

Grafana

TensorFlow

TensorFlow

PyTorch

PyTorch

Comprehend

Comprehend

Quiskit

Quiskit

SageMaker

SageMaker

04 Approach and Process

Strategic Development: Crafting a Custom BI Tool

Our approach melded ethnographic research and collaborative sector partnerships to craft a BI solution perfectly attuned to our client’s unique operational needs.

2023 year

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05 Team Composition

Synergistic Expertise: The Team Behind the Technology

Our project was propelled by a coalition of seasoned professionals, each bringing a wealth of expertise and a shared vision for success.

The team's collaborative spirit and unified effort were the cornerstones of delivering a high-caliber BI tool that not only met but exceeded the client's expectations. By pooling their diverse skills and knowledge, the team navigated complex challenges and pushed the boundaries of what's possible in e-commerce data analytics.

Avatar
Anton Vlasenko
Data Architects, Busy Rebel
Sr. Data Engineer
Scrum Master
Sr. Backend Developer
Sr. Frontend Developer
QA Specialist
Product Owner
Product Designer
7

Team members

06 Provided services

Tailoring Precision: Services for E-Commerce Excellence

Central to our mission was the development of a bespoke BI tool, meticulously tailored to the intricate needs of a top-tier Canadian e-commerce affiliate marketer.

Custom BI Tool Development

Engineered a bespoke BI tool designed specifically for the e-commerce affiliate marketing landscape, enabling precise analytics and data-driven decision-making.

Agile Project Management

Implemented agile methodologies to navigate the complexities of BI development, ensuring timely delivery and responsiveness to evolving project requirements.

Advanced Data Analytics

Integrated state-of-the-art data analytics to process large volumes of complex information, providing actionable insights and a competitive edge.

UI/UX Design

Crafted a user-centric interface for the BI tool, focusing on intuitive navigation and a seamless user experience, promoting higher engagement rates.

Quality Assurance

Conducted rigorous testing protocols to ensure the tool's reliability and accuracy, establishing a solid foundation for ongoing operations and future scalability.

Technology Integration

Utilized cutting-edge technologies to build a flexible and scalable architecture, ready to adapt and expand alongside the client's growing business.

07 Results

Streamlined Analytics, Enhanced Performance

Our collaboration with the client led to a significant leap in affiliate marketing analytics. The BI tool, with its bespoke features and advanced capabilities, not only meets current requirements but sets the stage for future advancements in e-commerce analytics.

Conclusion and Next Steps:

In just four months, we’ve laid a foundation for a tool that evolves with the client’s needs. Future plans include finalizing the BI tool, enhancing its analytics features, and integrating it seamlessly with existing systems.

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What the client say about how we work

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From my experience, it is hard to find a team who have both excellent technical and commercial skills. Busy Rebel has never let us down, so we continue to work with them. The most important criteria we have as a team is creating & maintaining high standards; Busy Rebel has this in spades.
Cormac Horan
Product & Strategy Director, Co-Founder at BillWinner, Ireland
I've had the pleasure of working with a few software houses in the past, but none of them compares to the team at Busy Rebel. Their sense of mission and purpose is unparalleled, and their in-house skills are excellent. I always know that I can rely on them to get the job done, and done well, even if we are working remotely.
Fiachra Ó Comhraí
Former VP at Salesforce Inc., CEO at RenewalDiary, Ireland
Busy Rebel provides backend and data engineers to scale the world's #1 student engagement CRM's internal team. The team builds new features and modules, builds data integration pipelines, and maintains the existing product. Extremely happy with the outcome.
Petar Djordjevic
CTO, at Element451, USA
We've been partnering with Busy Rebel for almost 5 years now, and it is an exceptional software development partner. The responsiveness, solid experience, and good communication are impressive. Brilliant!
Torben Berner
Board Member at Destination Sjælland, Denmark
Thanks to the contributions of Busy Rebel, our organization as a massive worldwide distributor has passed all phases of digital transformation, gained a competitive advantage, and somewhere has revolutionized our industry. Busy Rebel is extremely productive digital partner, and internal stakeholders are particularly impressed with the vendor's dedication to success and attention to detail.
Sascha Rosinger
CEO at Machinex Inc., Spain

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